Occupant Mailing Lists

Quality Ratios with Occupant Mailing Lists

Occupant Mailing Lists are partial named or unnamed lists of homes, apartments, trailers, businesses, and PO boxes.

They contains every address in the USPS database, whereas consumer databases have approximately 75%+ of all addresses.

When geography ends up being more important than any specific demographic, Occupant makes a great choice.

Here are some other important facts about Occupant Data and our Occupant Mailing Lists that you should know:

  •  Average Deliverability
    • They have an average deliverability of 95% to 97%
  • Delivery Guarantee
    • We guarantee delivery of at least 92%
  • Updated Frequency
    • Our Occupant Mailing  Lists are Updated Monthly

  • The Good
    • The addresses are all verified y the postal service as being valid.
  • The Bad
    • Vacancies are updated by the individual postal carriers and not always in a timely manner.
  • The Ugly
    • Yipee! There’s no Ugly Here!

Options for Occupant Mailing Lists

Occupant Data Mailing Lists come from United States Postal Service (USPS) so they are the most accurate types of lists available.

Occupant Mailing Lists are the most basic and most inexpensive types of lists available yet we can still segment these lists in several ways to more accurately target your audience and better reach only your best potential customers.

We can provide Occupant Mailing Lists with or without the Occupant’s names where available. Typically names are available for approximately 70% of the list.

 


Occupant Mailing Lists from Helpful Marketing

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Here is a list of “Free Selects”

Free Selects are offered at no additional charge with our Occupant Mailing Lists:

  • Radius by Distance
  • Quantity by Distance
  • Radius by Drive Time
  • Quantity by Drive Time
  • Dwelling Type (USPS)
    • SFDU- Single Family Dwelling Units
    • MFDU- Multi-Family Dwelling Units
    • TRLR- Trailers
    • BUS- Business
  • Route Type (USPS)
    • City Routes: Normal addresses, such as 123 Central Ave.
    • Rural Routes : In rural areas, often designated RR 4231, with no street address.
    • P.O. Boxes: These are Postal Boxes that people or businesses keep.
  • Demographics
    • Median Income, Median Home Value, Median Age, % of Households w/ Children , % Ethnicity Type, and % Length Res.
    • Above demographics are based on entire carrier routes, instead of at the household level.
    • Not as targeted as the Consumer list, but for jobs where distance and saturation postage rates are the most important factors, having some general demographic selects is useful.

Occupant Mailing Lists from Helpful Marketing
It’s not about Competing, but Completing Each Other!
Contact us today & let us help complete you!

Apartment Extraction from Occupant Mailing Lists:

There is one other important piece of information that is quite valuable for certain situations that may benefit you in knowing. In the industry we call it “apartment extraction”.

Due to the fact that apartment buildings, whether they are residential apartment buildings or business office buildings, technically, the USPS sometimes considers the entire building as one address. Let’s take Domain College Park for example, (a beautiful place to live, by the way) the building address is 3711 Campus Drive, College Park, MD 20740, yet each apartments address is the same but with an apartment number appended to the address.

This same situation is true for many business office buildings as well. A standard Occupant Mailing List will strip out what it considers as duplicates and include only a few (1-5) addresses at best of all the actual addresses in the building. What if you want to mail to everyone the entire building? Depending on how the building management is set up, we have either one or two options.

Apartment Extraction:
  • We can go into the Occupant data of the mailing list and manually extract every unit number that is in the file. There is an extra cost to do this because it does require additional work, but sometimes the extra value gained can make it quite worth it.
  • One more important point to mention is that there are some buildings where the mail is handled by the management of the building and not the U.S. Postal Service (USPS). What this means is that the Postal Carrier does not actually deliver the mail to each individual mailbox of the apartment or office building. Instead, the Postal Carrier drops off the mail at the front desk (or wherever it is designated between the USPS and the building management. Then someone from the building management takes the mail from there and distributes the mail internally to the building residents. If you really want to deliver mail to each unit in a building such as this, we even have a way to get around this obstacle in many instances. However, we cannot guarantee the deliverability since what the management actually does is out of our or the USPS control.
  • If you have questions about this option, don’t hesitate to call us at (301) 960-8000 and ask to speak with one of our mailing list specialists or click here and fill out our short contact form and we will reply with a phone call or an email, whichever you prefer. We will be happy to answer your questions and honored to serve you!

 

Every Door Direct Mail (EDDM):

 

Occupant Mailing Lists from Helpful Marketing

It’s not about Competing, but Completing Each Other!
Contact us today & let us help complete you!